Tools to help build your business' LinkedIn presence

---------- Forwarded message ----------
From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Fri, Sep 7, 2012 at 10:47 PM
Subject: Tools to help build your business' LinkedIn presence

Reading this on a mobile device? Try our optimized mobile version here: http://r.smartbrief.com/resp/dQzVCexkBiCemmiRCidmiwCicNWKKL

September 7, 2012 CONNECT WITH SMARTBRIEF Share | Sign up | Archive | Advertise Problem. Solved.  How to find good employees in a tiny town Galloping Cows Fine Foods, which is based in a small community in Canada, is growing, but it's having a hard time finding the employees it needs to meet the demand that it is facing. The company might be able to address this issue by touting the benefits of small-town living and by reaching out to universities and those involved with farmers' markets, experts advise. The Globe and Mail (Toronto) (9/4)       Get More with The Business Platinum Card from American Express OPEN. EARN 25,000 MEMBERSHIP REWARDS® POINTS by spending $5,000 in the first 3 months of Card membership†. PLUS GET 40+ PREMIUM BENEFITS: • Complimentary Airport Club Access • Annual $200 Airline Fee Credit for any Airline • 24/7 personal concierge LEARN MORE                                           †Terms and Restrictions Apply. Marketing  What to include in your business profile on local search engines You will need to provide information such as your business' name, contact details and Web address when you set up your company's profile on local search engines, Vernon Wanner writes. You should claim your profile on all relevant search engines and find a way to keep track of your account information, he writes. SCORE Small Business Success Blog (9/6)       The truth about social media marketing There might be opportunities to succeed in social media marketing even if your business doesn't offer a "fun" product or service, Monika Jansen writes. Also, you avoid judging your social media efforts based solely on the number of followers or comments you receive. "What you need to be measuring is the number of leads you are generating, the quality of the leads, and how many are converting into customers," she writes. NetworkSolutions.com (9/6)       3 things every leader must know about getting work done. As a business leader, you are charged with making sure your employees are focused on work that adds to the strategic goals of your organization. Download this white paper to learn the critical success factors you should know to ensure your teams are working on the right work at the right time. Management  How to spot a loyal employee Truly loyal employees care about you as a person and are willing to voice contradictory opinions, Jeff Haden writes. "They'll tell you because they know that though you may not care much for what you hear, you care tremendously about doing what is best for your company and your employees." However, they will also stand behind your decisions after you have made them, he writes. Inc. online/Owners' Manual blog (free registration) (9/5)       When you need a written agreement You should create written agreements when you add new employees, make deals with vendors or work with independent contractors, Deanne Katz writes. Written agreements are also important for other purposes such as to define how your company will be split up if one of your business partners decides to leave. FindLaw/Free Enterprise blog (9/5)       Money  Initiative for small-business lending lacks progress details It is hard to determine what progress has been made since 13 of the nation's largest banks promised to increase small-business lending in a government-led initiative, Ami Kassar writes. Some banks would not provide specific data. Also, the banks and the government did not specify terms in the agreement. The New York Times (tiered subscription model)/You're the Boss blog (9/6)       Small banks might have to curtail lending as they repay TARP funds NetworkSolutions.com (9/6)       Tips & Tools  Tools to help build your business' LinkedIn presence Small-business owners can give their companies a boost by using polls, display ads and targeted status updates on LinkedIn, according to Fenot Tekle, who is part of the social network's marketing solutions team. It's important for business owners to measure engagement on the platform, he said. Entrepreneur online/The Daily Dose blog (9/5)       How IFTTT can help you get organized online Intuit Small Business Blog (9/6)       Resources for boosting your technological know-how SmallBizTechnology.com/Young Entrepreneur Council (9/6)       The Buzz(CORPORATE ANNOUNCEMENTS) Quirky Fuels Invention Machine BloomNet Enhances Business Management System; Ramps-Up Executive Tech Team Interested in learning more about advertising with SmartBrief? Click here for detailed industry information and media kits.  Featured Content  SBA, Business Owners Defend Obama at DNC The Single-Bag Solution for Business Travel Branding Lessons From This Year's Political Conventions How to Attract Tech-Savvy Workers Outside Big Cities The Most Useful iPad Business Apps Just for Fun  Time capsule discovered after flagpole falls down in Alaska A time capsule was discovered in a silver globe on top of a flagpole in Anchorage, Alaska, after the pole was knocked down by a storm. The capsule, which included an old newspaper and a penny from 1960, was put into the globe by firefighters more than 50 years ago. United Press International (9/6)       SmartQuote  I've never known a remarkably loyal employee that wasn't also just a plain-old remarkable employee." --Jeff Haden, writing at Inc. online's Owners' Manual blog       SmartBrief delivers need-to-know news in over 100 targeted email newsletters to over 3 million readers. All our industry briefings are FREE and open to everyone—sign up today! Accounting Advertising Automotive Aviation & Aerospace Biotechnology Business Chemicals Construction & Real Estate Consumer Packaged Goods Distribution Education Energy Finance Food Service Health Care Insurance Legal Manufacturing Media & Entertainment Nonprofit Retail Technology Telecommunications Travel & Hospitality This SmartBrief was created for profjorge.entrep@gmail.com John Jantsch, Editor at Large John Jantsch is author of "Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide" and "The Referral Engine: Teaching Your Business to Market Itself." John is a marketing and digital technology coach and creator of the Duct Tape Marketing small-business marketing system. Subscriber Tools SIGNUP SEND FEEDBACK E-MAIL THIS BRIEF Today's Brief - Permalink | Update account information | Change e-mail address | Unsubscribe | Print friendly format | Web version | Privacy policy Advertise Sales Director:  Tom O'Brien (212) 450-1679 Download Media Kit SmartBrief Community: Most Clicked Facebook Twitter Publish your Press Release LinkedIn Get this RSS Feed Search Archive About Download a SmartBrief Mobile app today Recent SmartBrief on Small Business Issues: Thursday, September 06, 2012 Wednesday, September 05, 2012 Tuesday, September 04, 2012 Friday, August 31, 2012 Thursday, August 30, 2012 Lead Editor:  Brooke Howell Editor at Large: John Jantsch       Mailing Address: SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004 © 1999-2012 SmartBrief, Inc.® Legal Information

 

--
Prof Jorge Saguinsin
www.profjorgeentrep-jorge.blogspot.com

www.profjorgeentrepdev.blogspot.com

www.twitter.com/profjorgeentrep

www.facebook.com/Entrepshare